Reputation score

RankSignal.ai concepts

A reputation score is a composite index that summarizes key reputation signals across reviews, search results, and brand mentions. It is designed to give teams a quick directional view of whether trust is improving or declining. A good reputation score is transparent about its inputs, weights, and update frequency, and it should be paired with drill-down views so teams can act on the drivers behind the number.

Why it matters

An index makes it easier to communicate status and trend to stakeholders without losing operational detail.

Example

Your score combines review recency, rating trend, negative mention velocity, and Brand SERP composition into one weekly snapshot.

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