How-to guides
Step-by-step guides for improving your AI visibility, managing your brand reputation, and optimising for AI search.
AI visibility
How to improve your AI visibility score
A step-by-step guide to improving how AI models like ChatGPT, Claude, and Gemini describe and recommend your brand.
How to optimize your website for AI search engines
Structure your website content so ChatGPT, Perplexity, Gemini, and other AI models surface your brand accurately in their responses.
How to create an AI-friendly about page
Write an about page that AI models can parse correctly for your brand identity, founders, products, and key differentiators.
How to audit your brand's AI knowledge graph presence
Check Wikidata, Google Knowledge Panel, and other structured data sources that AI models rely on for brand facts.
Brand monitoring
How to run your first RankSignal scan
Get started with RankSignal.ai in under a minute. Enter your brand name and see what five AI models say about you.
How to set up AI brand monitoring
Configure ongoing monitoring of what AI models say about your brand with weekly alerts and competitor tracking.
How to compare your AI visibility against competitors
Use RankSignal to benchmark your brand against competitors and identify where they outperform you across AI models.
How to read and act on your RankSignal scan report
Understand every section of your RankSignal report and know exactly which actions to take based on your scores.
Content strategy
How to write blog content that AI models cite
Structure your articles with clear claims, data, and attribution so AI models reference your brand as an authoritative source.
How to create a brand entity page AI models trust
Build a definitive brand reference page that serves as the single source of truth for AI models about your company.
Reputation
How to respond to a negative AI brand mention
What to do when ChatGPT, Claude, or another AI model says something negative or inaccurate about your brand.
How to fix incorrect AI brand information
A systematic approach to correcting factual errors that AI models report about your brand, products, or leadership.
How to build a proactive AI reputation strategy
Create and publish authoritative content that shapes what AI models say about your brand before problems arise.
How to monitor and improve brand sentiment across AI models
Track how positively or negatively AI models describe your brand and systematically shift sentiment in your favour.
How to handle AI-generated misinformation about your brand
Step-by-step escalation process when AI models fabricate or repeat false information about your company.
Reviews
How to get your reviews noticed by AI models
Increase your review volume and visibility so AI models reference them when recommending brands in your category.
How to use customer testimonials to strengthen AI brand authority
Structure and publish customer testimonials so they contribute to your brand's authority score across AI models.
Schema and SEO
How to add schema markup to your website
Step-by-step instructions for adding JSON-LD structured data to your website so AI models and search engines can better understand your brand.
How to add FAQ schema to boost AI citations
Implement FAQPage JSON-LD markup that AI models use as a direct source when answering questions about your brand.
How to implement product schema for e-commerce brands
Add Product and Offer JSON-LD so AI models can accurately recommend your products with correct pricing and availability.
How to set up local business schema for AI discovery
Implement LocalBusiness JSON-LD so AI assistants can recommend your business for location-based queries.
21 guides