Review generation

Reviews and ratings

Review generation is the practice of asking customers to leave reviews using ethical, platform-compliant methods. It focuses on timing, clarity, and reducing friction, such as sending a simple post-purchase message with a direct link. Review generation should not pressure customers or filter who is asked based on expected rating. The goal is a steady flow of authentic reviews that reflect real experiences.

Why it matters

A consistent, authentic review stream improves trust and recency signals.

Example

You send a review request 48 hours after support resolution and include a single question plus a direct platform link.

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